About Us


Cover of the inaugural issue of Greene Magazine

The cover of the first Greene Magazine: October 2010

George Freeman and Mike Noggle have a combined 70 years in publishing. Each of us have generations of family living in the Ozarks.

The roots of GREENEMagazine began with a discovery: Of all the communities in the entire country, Springfield ranked third in per capita spending on lawn and garden products. Then another fact turned up in a national publication: Springfield has the most unpredictable weather of any city in the United States.

And one more fact: The Ozarks is blessed with the most diverse variety of plant life of any region of the country.  We live in one of the most diverse and resilient ecosystems in the world – but it’s not immune from overuse and abuse.

There’s more to see and do in the Ozarks than any place we’ve been. People care deeply about one another here, as well as the way we live.

GREENEMagazine provides a select group of advertisers an affordable alternative to reaching passionate consumers through a publication that makes people feel good about themselves.

More than ever, consumers are finding there is value in going green. Even planting the right tree in the right place offers homeowners a reasonable payback. Making sense of these opportunities is an opportunity to live wisely and well.

As Ozarkers, it’s part of our nature to live greener and love our gardens. We love our lifestyle, our cleaner waterways, our byways and highways and finding some new out-of-the way place.

Our mission is pretty simple: We’ll stir the pot for the best ideas, photos and stories we can find. We will write and edit them well, with an occasional dose of whimsy, and use the incredible technology we all enjoy to keep you well-informed online as well as in print.

Green is often the color that makes all other shades in nature come to life. Without green, there wouldn’t be the colors in the garden, the smell of sauteed onions, the scent of mint or that magical sensory of tranquility that you get from rubbing a sprig of thyme between your fingers. GREENEMagazine and GREENEMagazine.com were created to explore the people, places and pastimes of Ozarkers. We hope you’ll tell us and others how we’re doing.


George Freeman

George Freeman – Editor

George Freeman is a veteran journalist, writer and editor in Springfield with 40 years experience. His preference is for positive and uplifting stories about people, places, traditions and trends that make the Ozarks one of the most livable regions anywhere.

Mike Noggle

Mike Noggle – Advertising Sales, Administration

Mike Noggle is a familiar name to many business owners throughout the Ozarks, recognized for his skill at starting new publications, most recently as publisher of the Verified Services Directory. He is a bike-riding, canoe-paddling outdoor enthusiast and connoisseur of grilling.

Jeanne Duffey

Jeanne Duffey – Contributing Editor

Contributing Editor: Jeanne Duffey is a veteran journalist, writer and editor who worked for more than two decades as Community Relations Director of the Springfield-Greene County Library. She is a graduate of the University of Missouri, a Master Gardener and a board member of Friends of the Garden. You can reach her at editor@GREENEMagazine.com.

Tom & Cathy Lakowske

Tom & Cathy Lakowske – Columnists and Contributors

Columnists and Contributors: Tom and Cathy Lakowske created Alta Birdsong in 1998, a beautiful shade garden you can view online at SWMOGardens.com. Tom is a Master Gardener and currently serves as president of the Greater Ozarks Hosta Society and board member of Friends of the Garden. You can reach them online at tom@swmogardens.com.

Stuart Hoover

Dr. Stuart Hoover – Columnist and Contributor

Columnist and Contributor: Stuart Hoover, NDH, is the founder of Essential2Health Advanced Natural Health Center in Springfield and the DNA Wellness Co. You can reach him online at drhoov@sbcglobal.net, and visit his web site at www.e2health.com.

Melissa Adler - Contributor

Melissa Adler – Contributor

In addition to writing for GREENE, Melissa Adler works for Springfield-Greene County Library District in community relations; and for Marketing Mix, a promotional products company. For fun, she runs marathons and half marathons. She and her husband, Paul, have three daughters. She is a graduate of the University of Missouri.

David Casaletto

David Casaletto – Contributor

Contributor: David Casaletto is the President and Executive Director of Ozarks Water Watch, a nonprofit water quality organization. He received his degree from Pittsburg State University in Pittsburg, Kansas. He currently resides on Table Rock Lake near Cape Fair and is a water testing volunteer for the Lakes of Missouri Volunteer Program. You can reach him at dcasaletto@ozarkswaterwatch.org.

David Catlin

David Catlin – Contributor

Contributor: David Catlin is Senior Director of Field Support for the National Audubon Society. From 1987 to 1998, he was manager of the Springfield Nature Center for the Missouri Department of Conservation and Naturalist Program Coordinator for the Missouri Department of Conservation. He is a graduate of the University of Washington and Michigan State University.

RJ Jacob - Greene Magazine Website Developer and Administrator

RJ Jacob: Webmaster

Website Developer & Administrator: RJ Jacob has owned a web development and graphic design company, RJ Jacob Media & Web Design for 8 years and built and maintains the website for Friends of the Garden and the GREENEMagazine site in addition to numerous other gardening and Master Gardener-related websites. When not at the computer pounding out code, you can find RJ pounding on drums for the Hughes Brothers Show in Branson, MO or pounding on rocks, digging holes or chasing armadillos in his wife’s gardens.


GREENE Magazine Feedback

We appreciate any and all feedback about GREENE Magazine; praise, ideas, comments, you name it!